Wednesday, January 6, 2010

Top 5 for 2010--Book Publishing Predictions from Tim

  1. Continued extinction of the 20th Century book eco-system. More bookstores will close, less "trade" new titles will be published by fewer "acknowledged" trade publishers, less books will sell through traditional channels (whether retail or institutional), less people will be employed by book publishers, and less money will be spent overall by publishers.
  2. The existential crisis for traditional publishers will continue. There is no going back to the way it was, and the path forward is unclear at best. More content will be written defending the value of the traditional publisher and their traditional functions, and many still in publishing will be encouraged and share these pieces with colleagues. This will not change the problem. Dualism (e vs. p) in publishers will exacerbate this trend, with the "e" staff seen to be the favorites and sometimes mocking their primitive "p" colleagues.
  3. The best publishers will invest in operational improvements, so they can handle their "physical" business more efficiently. Areas like data warehousing/business intelligence and reports, sales forecasting and inventory management, and measuring sales force productivity will see increased focus to drive more ROI. Any savings will then be invested in digital infrastructure needs. The best publishers will create self-funding loops.
  4. On-demand print technologies will continue to evolve, particularly for full color, and the most innovative trade publishers will find ways to capitalize on new capabilities. Look for more personalization of book content (with pre-orders) as publishers try to find ways to charge more (for extra value) and build databases of interested readers. The best publishers will make this a long-term strategic priority.
  5. On the digital side, now that eBooks are finally hot (after 10 years of anticipation), the growing focus for publishers will be on understanding and managing the digital supply chain. Publishers will need to understand (and spin) the advantages that their digital supply chain brings to the table versus other competitors, whether those are traditional publishers or other players.

38 comments:

  1. In a lot of the consulting work I've done, I've worked with people who are in the midst of trying to be traditional in a digital world and I have offered a few ways out that satisfies both needs. You remain traditional by separating content from style, thereby focusing content-specialists (like editors and authors) back on the content and less on the stylistic aspects offered by desktop publishing (which said authors complained about relentlessly). Then, I'd try to find the different content segments they had and find how much could be automated. Online and low-design stuff can be highly automated. High-design content needs the more fineesed touch of IndDesign. But you could still get leverage in automation by processing content as much as possible automatically before it went in to be hand-tailored. That's where I have seen wins from the angst of e vs p.

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  2. When everything is coming your way, you are in the wrong lane.............................................

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  3. 天下沒有走不通的路,沒有克服不了的困難,沒有打不敗的敵人。......................................................

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  4. 生存乃是不斷地在內心與靈魂交戰;寫作是坐著審判自己。...............................................................

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  5. 生存乃是不斷地在內心與靈魂交戰;寫作是坐著審判自己。......................................................................

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  6. 在莫非定律中有項笨蛋定律:「一個組織中的笨蛋,恆大於等於三分之二。」.................................................................

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  7. 向著星球長驅直進的人,反比踟躕在峽路上的人,更容易達到目的。............................................................

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  8. 做好事,不需要給人知道,雖然只是一件微不足道的事,但我相信,這會帶給我快樂。..................................................

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  9. 安安唷~~幸運的日子送給妳(你)滿滿的幸福,也祝福你天天都開心唷............................................................

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  10. 愛情是一種發明,需要不斷改良。只是,這種發明和其他發明不一樣,它沒有專利權,隨時會被人搶走。.................................................................

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